San Jose, CA, February 13, 2014 — For Immediate Release. Array Interactive has announced it’s been accepted into The Global Society for Digital Marketing Innovators. Known as SoDA, the organization acts as a network and voice for entrepreneurs and innovators creating the future of marketing and digital experiences around the world. The invitation-only society is comprised of digital executives willing to challenge the norm to build successful businesses and lead the way in the digital space.
For the last five years, Array Interactive has been helping global brands realize the unique benefits of digital signage through powerful onscreen experiences, custom applications, and products. Based in San Jose, the agency’s diverse client roster crosses industries, markets, and geographies, including brands such as Adobe, ExxonMobil, Salvatore Ferragamo, and NASA.
Said SoDA Executive Director Chris Buettner, “We’re thrilled Array Interactive made it through the organization’s rigorous member selection process and proud to welcome the company into the prestigious ranks of SoDA. Array’s entry is a clear testament to the tremendous quality of the company’s work, the thought leadership of its executive management team, and the uniqueness of its offering.”
Noted Array Interactive Partner and CEO, William Kwok, “We believe our acceptance into this organization speaks not only to the evolution of our agency but to the increasing value placed on digital signage as a vital strategic asset. We’re very proud to be a part of SoDA and add our voice to the shaping of innovative digital communications.”
“As we work to further diversify the SoDA membership, not only from a geographic perspective but also in terms of niche areas of specialization, I have no doubt Array Interactive will be a strong contributor to SoDA,” added Buettner, “Their thought leadership in digital signage and data visualization and experience in Asia and the U.S., will allow them to add a unique POV to the dialogue taking place within the organization. We’re thrilled to have them on board.”
SoDA is the primary multinational organization focused solely on leading and representing top digital agencies and elite production companies through unparalleled collaboration, knowledge-sharing, business support and exploration of how technology can be leveraged to transform consumer experiences. The organization provides infrastructure, processes and products to enable knowledge sharing between members around best practices, making our members’ businesses more successful and sharing portions of that output with the broader industry. To learn more, go to http://sodaspeaks.com